‘Dagger & Co.’ Tattoo Shop Brand By Chad Michael

Overview

When a tattoo shop on a tiny island feels like a medieval secret society.

Dagger & Co. isn’t your usual gritty, tough-guy tattoo brand. Instead, it leans into an old-world, almost secret society kind of vibe. More like a private club than a walk-in sticker parlour.

The typography is custom-drawn, pulling from medieval scripts while keeping things clean and legible enough for today. The colour palette stays understated too, letting the textures and forms do most of the heavy lifting.

It's a nice take and especially clever given Malta's layered history with knights, fortresses and societies. Whether that connection was intentional or just a lucky accident, it just fits.

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Branding and Identity

‘Dagger & Co.’ Tattoo Shop Brand By Chad Michael

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Jewellery. Beauty. Fashion.